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January 26, 2022

8 Powerful Influencer Marketing Tools That Get Fantastic Results In 2022

Filed under: media — ad @ 10:39 am

If you opt not to use a platform or an agency for your influencer marketing then you will have to build up relationships with influencers yourself. To do this, you first need to identify the influencers that rule your niche. If you are an active online participant in your niche you may already have a good idea who are the best influencers. In other cases, you will have to carry out considerable research first. Luckily there are a variety of influencer marketing tools to help you in your quest.

Why You Need Influencer Marketing Tools?

A portion of this budget should go into a software platform to help you start and manage the influencer relationship. There are tools that can match you to the right freelancer, keep track of your collaborations, manage contracts, and measure the ROI of your partnership.

But it will take you hours–if not days–to sift through all of the influencer marketing tool reviews and come up with a shortlist. And it’ll take even longer to try out each entry in your shortlist and see which influencer marketing tools ranked the highest.

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Most Used Hashtags On TikTok ; Gain More Likes and Followers

Filed under: media — ad @ 10:35 am

Hashtags have been considered a very important part on TikTok because if you put a post or video on TikTok then if you do not use Hashtags in it then it will only reach to your followers. But if you put Hashtags and use it, it will easily reach all the users of the TikTok, so only the videos with most used Hashtags on TikTok are viral.

Most Used Hashtags On TikTok To Gain More Likes and Followers

With 500 million monthly active users, TikTok is one of the most popular platforms on social media. It also has an astounding growth rate which means your brand can get enhanced visibility and penetration by marketing on the platform.

becoming TikTok-famous is easier said than done. The competition is stiff and it’s easy for your content to get lost in the ocean of content uploaded daily on the platform.

This is where TikTok hashtags can come in handy. Hashtags help people learn about the context of your posts. If you use the right hashtags, your posts will show up in relevant hashtag search results. Once your posts become more visible, your likes and followers are bound to multiply.

Before we begin our countdown of most used hashtags, we will explain how to generate creative and unique hashtags. This is important because jaded and overused hashtags lose authority over time.

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Top 8 Influencer Marketing Predictions; That You Need to Know

Filed under: media — ad @ 10:32 am

Influencer marketing has garnered a lot of interest over the last few years. In fact, in the last three years, the number of Google searches for “influencer marketing” has increased by 1500%. This shows that the future of influencer marketing is ripe with opportunities. Here are top influencer marketing predictions for the future of this growing field in 2022. You can use the tips to improve your own business or brand.

Influencer Marketing Predictions in 2022

1. Influencer Marketing Will Continue To Grow Globally

Influencer marketing is an industry estimated to be worth $15 billion by 2022, almost double its value in 2019 ($8 billion). Despite the COVID-19 pandemic and its impact on the economy, our recent whitepaper study indicated positivity, highlighting the industry’s resilience and continued growth despite the global economic downturn.

Marketers are increasingly putting their faith and budgets in multi-channel influencer campaigns and seeing the value in their creative content. Not only that, but it’s clear that creative influencer talent is breaking ‘into the mainstream’: providing authentic reflections of the values and principles that consumers hold as well as making forays into the broader marketing and advertising channel mix.

With signs that the ‘new normal’ is to embrace the uncertainty, brands and advertisers will continue to share their message to their target audiences online, where advertisers can authentically connect with their audiences through influencer marketing, something that is set to continue to grow significantly.

Almost three-quarters of all marketers (73%) are now allocating a greater proportion of their resources to influencer marketing than they were a year ago. Marketers’ rising confidence in influencer marketing is increasingly seeing them explore additional channels for this activity.

Influencer marketing is one of the most promising segments of the digital marketing mix and a sector we will continue to see thrive globally throughout 2022.

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Unboxing Videos Are Addictive; 9 Tips For Perfect Unboxing Experience

Filed under: media — ad @ 10:25 am

In recent years, unboxing videos have grown from an internet fad to a powerful eCommerce marketing tool because they allow consumers a visual “try before they buy” through other people. Unboxing is now very popular specially on YouTube, Instagram and TikTok. These videos allow people to scope out a brand-new product they’re interested in and compare online without, you know, actually going out and doing the shopping part!

Are unboxing videos still popular?

Without a doubt. New unboxing videos are still being posted on YouTube every day by the thousands if not millions! In fact, unboxing videos have recently increased in popularity during the COVID-19 crisis that prevented many consumers from shopping in-stores.

There’s no sign of this trend slowing down anytime soon, and it’s easy to see why. Not only are unboxing videos fun to watch, but they’re ridiculously simple to create. Anyone with a camera (and a little charisma) can record themselves opening a package. No special talents or tools required!

As long as the product has wide appeal, the video is likely to attract a wide audience and grow a large following.

The addiction of unboxing videos

Unboxing videos are addictive. They pass on that excitement of enjoying something for the first time.

Another reason we’re hooked on unboxing videos is that they’re a way of verifying the company’s product without the need to spend money.

It’s a practical way to get a look at a commercial product.

There’s no photoshop, no fancy camera angles or lighting tricks. You see the product being taken out of a box and used for the first time by a real person. You get an untainted view of the product to see whether it looks as it was advertised.

An unboxing video shows the product. But it also tells a lot about the quality of packaging and the delivery process.

Creators of the unboxing videos tend to pay close attention to details we often overlook. They draw attention to things that make the product and unboxing experience unique. Decorations, freebies and extras, for example.

So, any viewer can see what a product is like and share in that initial excitement and anticipation. All this, without even buying the product.

Influencers for all types of industries often create in-depth, detailed unboxing videos. Even if you’re a subscription box brand, you can leverage the reach of a relevant influencer.

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